February 25th, 2008
Close More Annuity Sales Leads
Most agents lose tons of sales because they are so obsessed with talking they forget to listen. They need to tell all about their products features and how great it all is. They can never wait to make their point about how much an annuity can yield. Product Product Product.
The problem is simple, the prospect just doesn’t care. The features of an insurance product are secondary and nothing more. Selling product features makes you an amateur. If you want to be an order taker, go to work for the bank, that is what the tellers do, follow and take orders. Focusing on the “selling of the product” is what bank clerks do, fill an order.